Free book: "The Next CMO: A Guide to Operational Marketing Excellence" 
THE PROBLEM
Can’t Find the R in ROI
For many companies, marketing is the largest discretionary spend. For this reason, marketing executives have struggled to find a level of budget efficiency to ensure significant ROI. Compounding this issue, tracking the true ROI on any one campaign or your whole plan in general has been elusive for many marketing teams. This results in a lack of insight needed for better decision making.
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Plannuh Delivers ROI
With Plannuh, customers from all different industries and sizes have uncovered unaccounted for budget as high as $450,000. This is why Plannuh guarantees a payback in the first six months of using the platform.
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Additional Reading on Plannuh and Industry Best Practices for Marketers
Learn more about what Plannuh has to offer to help you stay on top of your strategic marketing including best practices in marketing planning and budgeting.
Webinar
Calculating Marketing ROI for CMOs & Operations
Very few companies today calculate the true ROI on their marketing. Why? ROI is difficult to measure because your marketing investment often changes throughout the year for both your campaigns and overall plan (2020 was a banner year for it).
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How Much Should I Spend on Marketing?
This on-demand webinar will walk you through the proven tools that have developed over the years to determine, benchmark, and present your marketing budget for approval.
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How Much Should I Spend on Marketing?
This eBook gets you in the ballpark of how much of your budget your company should allocate to marketing. While there is no single, easy answer to that question, you can pretty quickly arrive at a range using this guide.
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