Best Practices for Reporting Marketing Results to Your CEO
The most successful marketing leaders know how to communicate their performance in the language of the CEO, and use their regular reporting cadence to show the value of marketing while setting expectations for achievement of their goals. In this webinar, you will learn the key considerations for reporting marketing results to non-marketing leaders. You will also learn how to avoid common pitfalls encountered when presenting to senior executives and board members, and how to design your marketing report to answer the key questions on the mind of the CEO. Webinar attendees will get a best-practice report template to effectively communicate results to your leadership team.