Free book: "The Next CMO: A Guide to Operational Marketing Excellence (2nd Edition)" 
THE PROBLEM
26% of Marketing Budget Is Wasted
As budgets get tighter, marketers need to get the most out of their marketing spend or they risk missing their goals. Unfortunately, managing budgets in several unintegrated spreadsheets causes a lack of visibility as to what money is available - resulting in inefficient spend.
schedule a demoMARKETING BUDGET
Budget Transparency, Collaboration, and Automation
The Plannuh Platform consolidates all your marketing spend in one place for full visibility, collaboration, and accuracy. To make your marketing budget management even more efficient, Plannuh automates expense entry and reconciliation saving you hours of time each week - it’s as easy as sending an email.
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MARKETING PLANNING
Marketing Plan Visibility for Optimized Spend
In Plannuh marketers can see their goals, campaigns, budgets, and ROI all one place for full visibility and management. Marketers can proactively see upcoming marketing activities which helps them prepare, negotiate with vendors, and avoid rush fees to optimize their time and planned spend.
schedule a demoAdditional Reading on Plannuh and Industry Best Practices for Marketers
Learn more about what Plannuh has to offer to help you stay on top of your strategic marketing including best practices in marketing planning and budgeting.
Webinar
Building the Business Case for your 2022 Marketing Plan
In this workshop, we will review the key elements required to successfully present and defend the case for your plan. The approach is based on a best-practices planning process that has been refined over the years and is featured in The Next CMO book.
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A Step-by-Step Guide to Building your 2022 Marketing Plan
If you are still finalizing your plan, please join me for this on-demand webinar where I will walk you through the steps to build a marketing plan that is agile, aligned to your goals, and designed for measurability.
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The Next CMO: A Guide to Operational Marketing Excellence (Second Edition)
This new book includes over 250 pages of proven methodologies, templated frameworks, and best practices for building, executing, and measuring your marketing plan. If you are a CMO or aspiring marketing leader this book is a must read.
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