Free book: "The Next CMO: A Guide to Operational Marketing Excellence" 
THE PROBLEM
26% of Marketing Budget Is Wasted
As budgets get tighter, marketers need to get the most out of their marketing spend or they risk missing their goals. Unfortunately, managing budgets in several unintegrated spreadsheets causes a lack of visibility as to what money is available - resulting in inefficient spend.
schedule a demoMARKETING BUDGET
Budget Transparency, Collaboration, and Automation
The Plannuh Platform consolidates all your marketing spend in one place for full visibility, collaboration, and accuracy. To make your marketing budget management even more efficient, Plannuh automates expense entry and reconciliation saving you hours of time each week - it’s as easy as sending an email.
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MARKETING PLANNING
Marketing Plan Visibility for Optimized Spend
In Plannuh marketers can see their goals, campaigns, budgets, and ROI all one place for full visibility and management. Marketers can proactively see upcoming marketing activities which helps them prepare, negotiate with vendors, and avoid rush fees to optimize their time and planned spend.
schedule a demoAdditional Reading on Plannuh and Industry Best Practices for Marketers
Learn more about what Plannuh has to offer to help you stay on top of your strategic marketing including best practices in marketing planning and budgeting.
Webinar
Calculating Marketing ROI for CMOs & Operations
Very few companies today calculate the true ROI on their marketing. Why? ROI is difficult to measure because your marketing investment often changes throughout the year for both your campaigns and overall plan (2020 was a banner year for it).
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How Much Should I Spend on Marketing?
This on-demand webinar will walk you through the proven tools that have developed over the years to determine, benchmark, and present your marketing budget for approval.
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How Much Should I Spend on Marketing?
This eBook gets you in the ballpark of how much of your budget your company should allocate to marketing. While there is no single, easy answer to that question, you can pretty quickly arrive at a range using this guide.
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